Saying, "You should install your antenna at least one wave length above the ground." is a general statement used almost incorrectly for all antennas. This is NOT an exact description, but you will get a basic idea of what is going on.
GROUND PLANE:
The ground plane antenna works INDEPENDENTLY from the ground below it .... almost. When tuning one up, you want to be at least 10' above the ground to minimize reading errors due to reflections. Usually, any readings above a height of 10' to 18' are unaffected by the real ground below it because the antenna already has its own "ground" system made up of 3 or more radials. The antenna is stupid and doesn't know there is a real ground below it; it only sees the artificial "ground plane".
Mounting a GROUND PLANE antenna heigher than 10' to 18' will only increase its "view" or line-of-sight. Its like standing on top of a mountain; the higher you are, the more you will see. There are less obstructions like trees and buildings that could also interfere with the signals being transmitted out your antenna. CB frequencies are NOT "line-of-sight" like VHF and UHF frequencies, but getting them in the clear sure helps! Putting this antenna at 36' is only better than having it at 18' due to possible obstructions. 40' is better than 36' and 60' is better than 40'. The antenna does not know and does not care because it takes its "ground" with it! (Do not confuse RF ground with electrical ground for this discussion!)
BEAM ANTENNAS:
Beam antennas are a different monster all together! Their height above ground WILL change their take-off angle and pattern. A general rule of thumb is to have it one full wavelength from the ground. If you are a true DX'er (DX is OUT of the country, despite what most CB'ers think), you will have an adjustable tower that will allow you to change your take-off angle and hit other parts of the world (DX) or USA (DOMESTIC). Its like having a mirror on your ceiling (ionosphere) and a flashlight. Change the angle of the flashlight and the reflected beam will be is different spots. Changing the antenna's height above ground will change it's radiation angle.
Again, 36' (full wave) is a general rule of thumb but does not apply to every antenna.
BTW, the Antron-99 is not a ground plane antenna, just in case you were wondering.