CB is a poor and busy man's hobby. I do not have the time or the inclination to get any kind of ticket or add myself to any government hit list by being a
registered user of a radio. And I certainly do not have the money to ever buy the high priced equipment or antenna masts and tops it would take to make Ham bands a useful part of the hobby. Take it as a given, that if people really wanted to be Hams, that as easy as they make it to get a ticket, more people would do it without all the nattering on about it.
All the evangelizing in the world will never change that. I, for one, am just not interested in anything beyond 11 meters.