On the other hand we have two brick and mortar that survive precisely because they don't buy into the whole social dynamic. They just do business.This day in age you need to have a web presence, social media and consistent advertising via videos to survive. The dynamic is much different from 10 to 20 years back. If you don't adapt, you don't survive.
Their prices aren't inflated by premium location lease, ad costs, graphical web pretense, or even bread and circuses. The just consistently provide great service and outstanding product. Yes you can order online but their catalog is more like a mailing list and you phone in the order. You have to talk to a live warm body in order to place your, umm, order. How strange is that?
In both cases the business bought the ground they're on years ago. It could be said now that the ground is worth more than the business but then dozens loose their jobs and the revenue stream dies, all to realize a one time profit from the property sale that is subject to capitol gains. Oh, and get nothing for the business because of its niche market and inventory, operations vs liquidation costs. Not to mention all the pesky details surrounding employees. You know, insurance, unemployment, retirement, medical, dental...
Draw your own conclusions here. I still believe that good business is good business.